Author
César Soto
CTO at Simón. César leads technology at Simón, the AI training platform for frontline teams in Latin America. He writes about taking learning to the phones of people who work on the floor, on the route and in branches, and about measuring whether it was applied.
Articles by César Soto
- Guides
How to train frontline staff: a practical 2026 guide
How to train frontline staff without pulling them off shift: needs analysis, 60-to-90-second micro-lessons, on-the-job evidence and metrics by branch.
César Soto · · 11 min read







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